A shared operating reality
Consumer brands manage products, inventory, distribution, marketplaces and retail relationships. This list brings together companies working through those same challenges.
by MDS
Consumer brands
deserve their
own recognition.
Consumer 300 is an annual ranking of fast-growing, privately held U.S. consumer brands and the founders building them.
Why it exists
A category of their own.
A public record of growth
Recognition gives founders and teams something useful to share with retail buyers, prospective hires, investors and commercial partners.
Open beyond MDS
MDS is building the program from its community of more than 700 vetted ecommerce founders. Eligible non-member brands are welcome, and membership does not affect selection.
The inaugural edition
2027 starts here.
Up to 300 honorees. Clear verification labels. One annual list.
Applications begin with certified figures and supporting documents or a CEO-and-qualified-professional revenue form. Third-party accounting verification is available as a $295 upgrade and is required for final placement in the highest-ranked quartile.
Read the methodology →
Why trust another ranking?
The answer has to be in the process.
Founders are right to ask what sits behind an award. Consumer 300 is being built around published growth calculations, separate tracks for established and younger brands, transparent verification labels and decisions that exclude commercial relationships.
MDS operates the program. The accounting partner will check financial evidence; the council will review exceptions and conflicts under published rules. Neither the partner nor the council has been appointed yet. We will identify them before judging, so applicants can assess who is responsible for the work.
The standards behind the recognition →The inaugural 2027 list